Showing 1–30 of 728 posts

A guide to SEO rewriting from the basics: how to choose articles to rewrite, current-state analysis with Search Console, competitor analysis and organizing search intent, concrete improvement steps, pre-publish checkpoints, and measuring th...
A systematic guide to keyword selection for search ads, from the basic steps through using exact, phrase, and broad matc...

A curated selection of resume (rirekisho) templates for job changers. We explain formats by use—including the MHLW stand...

The average starting salary is about 248,000 yen for university graduates, about 198,000 yen for high school graduates, ...

A monthly take-home of 300,000 yen corresponds to a gross annual income of roughly 4.2–4.8 million yen (without bonuses)...

Black hat SEO is a set of techniques that violate search engine guidelines to manipulate rankings unfairly. Learn exampl...

DDA (Data-Driven Attribution) is a model that analyzes multiple ad touchpoints with machine learning to calculate contri...

A carousel is a mechanism that displays multiple images or videos by switching them within one frame. Learn the types fo...

A clear explanation of what annual income is and how it differs from take-home, gross, and income (shotoku). Gross is th...

A thorough guide to the going rate, calculation methods, taxes, and payout options for retirement pay. Covers the FY2023...

A thorough comparison of 20 recommended SEO tools, split into free and paid. From Google's official tools to integrated ...

Learn what a referrer means in GA4 and how to check it. We explain the difference between source and medium, how it diff...

A thorough comparison of SEO and advertising by cost, time to results, and durability. Learn the pros and cons of each a...

An easy explanation of what a withholding tax certificate (gensen choshuhyo) is, how to read it (payment amount, amount ...

An explanation of what the employment insurance insured person certificate is, when you receive it, and how to have it r...

A complete guide to the eligibility conditions, amount, duration, and application method for unemployment insurance (the...

"Shōchi itashimashita" (承知いたしました) is correct Japanese business keigo. This guide explains its meaning and makeup, why it...

A clear explanation of usability examples through good UI vs. bad UI. Covers concrete examples and improvements for inpu...

A clear explanation of the steps for designing and reviewing an onboarding process. Covers the basic stages, the design ...

A clear explanation of the meaning of "loyalty" in business. Covers the difference between loyalty (faithfulness) and ro...

A clear explanation of what a loyal user is. Covers the difference from repeaters and high-value customers, how to find ...

A clear explanation of what engagement count is. Covers the difference from engagement rate, how to measure it on social...

An easy answer to "what is an ambassador?" Covers the original meaning and the marketing meaning, the job and role, type...

A clear explanation of what an official ambassador is. Covers the difference from influencers and affiliates, why it mat...

A clear explanation of what a brand lift survey is. Covers metrics such as awareness and favorability, survey type vs. s...

A clear explanation of how to improve customer loyalty. Covers the two types of loyalty (psychological and behavioral), ...

A clear explanation of the Japanese term kyoso (共創, co-creation): its reading, meaning, the difference from similar word...

A clear explanation of what customer experience value (CX value) is. Covers the difference from customer satisfaction, w...