A category focused on web analytics setup and best practices, centered on GA4 (Google Analytics 4). We systematically cover event design, conversion configuration, report creation, and user behavior analysis — everything you need to drive website improvement through data.
Showing 19–36 of 93 posts
Design GA4 event parameters, user properties, and item data. Learn what to send, when to register custom definitions, an...
Diagnose GA4 (not set) by dimension. Check session_start, page_view, scope, custom definitions, and consent before choos...
Read Search Console clicks, impressions, CTR, and average position, filter queries and pages, and form SEO hypotheses wh...
Understand GA4 dimensions and metrics, choose compatible scopes, and use report and exploration examples to avoid mislea...
Learn how URL query parameters work, build and test UTM links for GA4, handle encoding and redirects, and avoid internal...
Sign in to Google Analytics, select the right GA4 property, and distinguish account recovery, missing permissions, retir...
Understand referral traffic in GA4, separate channel, medium, and browser referrer, and investigate direct traffic, paym...
Choose a GA4 installation method, audit existing tags and destinations, and verify events, consent, and duplicate page v...
Use Tag Assistant with GA4 and GTM Preview to inspect tag IDs, events, consent, and duplicate sends, then diagnose conne...
Find traffic sources in GA4, choose the right source and medium scope, and troubleshoot UTM tags, direct traffic, and re...
Understand exit rate and bounce rate without mixing UA and GA4. Use an exploration, worked session examples and a practi...
Choose web analytics tools by purpose, operating model and data needs. Compare six options, assess ownership and total c...
Set up GA4 with clear account, property, stream and tag roles. Follow installation checks, avoid duplicates, and validat...
Understand 導線 and 動線 with examples, then learn how to design website navigation and use GA4 to compare planned routes wi...
Use website analytics to answer a decision. Compare GA4 and Search Console, check metrics and data quality, analyse the ...
Find website bottlenecks using acquisition, page, form and measurement evidence. Includes a worked funnel example, a dia...
Write accurate meta descriptions with a four-part brief, before-and-after examples for blogs, services, and products, an...
